Alright, so let’s switch gears a bit and talk business. What should we know about your work?

In my day job, I work in the IT industry. I’ve always been a tech-focused person, and I’ve used this to help the whiskey world as much as I can. I write on my blog, thebourbonfinder.com, and I try to generate content there that folks can sink their teeth into. I own a small web design and photography business where I specialize in architectural photography. I try to allow some of the photographer in me to enjoy shooting images of whiskey and make great videos on the Weekly Whiskey YouTube channel. Making content is tough, but rewarding work, but honestly, one of the things I’m most proud of is bringing members of the whiskey world together digitally.

I have been a long time user of the Discord platform. To anyone not familiar this is largely catered to gamers, and offers a myriad of chat options (voice, text, video) where communities can keep in touch. I build and maintain spirits-based Discord servers for a number of the most popular creators in the whiskey world, and having thousands of people chatting in real-time in a positive way without the abusive behavior associated with other media platforms is really, really rewarding.

What quality or characteristic do you feel is most important to your success?

I think being successful in any venture relies on the ability to be genuine, follow what you love, and focus energy on the positive side of things. You can’t get down on yourself if things aren’t going your way. If what you’re doing isn’t working it’s time to take a step back and make sure you’re doing something you’re passionate about and putting in the honest effort to get there. No shortcuts.

This was a fun interview with Memphis Voyager Magazine and I hope you enjoyed getting a chance to hear a bit about me.  I’d also urge you to check out creators in the whiskey space as there are so many great stories yet to be told.  Cheers!